All this chat of high-profile marquee players to build the fan base, but how many people actually fit that bill? Wood is still too good to play at this level, how many other New Zealanders would be well known enough to bring in casual fans? There's a very narrow window where NZers are good enough to be well known, but no so good that they don't still want to be playing in Europe. Rojas maybe, but other All Whites wouldn't do it I don't think (Tuiloma, Pjinaker etc). Wonder how long Winston Reid has to go on his West Ham payout UAE tax haven holiday.
And I'm doubtful that there are many ex-EPL/European players with a high enough profile to draw a crowd. Steven Taylor was a solid pro but he definitely wasn't bringing in crowds of people who were only there to see him. Very few people in the A-league have ever done that (APD, Fowler, maybe Heskey) and a few who have tried to do that have been major flops (Sturridge etc.). There just doesn't seem to be much merit in trying to bring in players for marketing purposes, as the combo of marketable but still quality is very rare.
And I'm doubtful that there are many ex-EPL/European players with a high enough profile to draw a crowd. Steven Taylor was a solid pro but he definitely wasn't bringing in crowds of people who were only there to see him. Very few people in the A-league have ever done that (APD, Fowler, maybe Heskey) and a few who have tried to do that have been major flops (Sturridge etc.). There just doesn't seem to be much merit in trying to bring in players for marketing purposes, as the combo of marketable but still quality is very rare.
Yeah lot of truth here. But you can't deny Hooper & Taylor plus Talay's greatest visa signing, latino Davila, didn't give the Nix more drawing power than the current Nix visa players. There will be another Gary Hopper out there, willing to come to Auckland for the right money. Obviously uncovering a signing 'bums on seats' gem like Davila requires a fair amount of luck.
I'm gonna guess that Auckland will be mid table at best Season 1, as they get some signings right and others wrong. But with Foley's dosh, and the coaching staff refining their recruiting, plus strategies around the salary cap etc I can see them in following seasons quickly being a title contender aka Melb City.
Foley's American staff (and he's already said a few staff with be Americans) will likely have been involved with the Vegas Golden Knights, and all the experience of quickly building a successful franchise from scratch. They can also analyse all the new MLS clubs that have come in over say the last 10 years (in a similar salary capped type league), and work out how some have quickly won MLS titles (Atlanta, LAFC) and others (Montreal, Orlando) have struggled. What's the mix and commonalities to be quickly successful. Even Western United from an A League angle, winning toilet seat in their 3rd season.
It will be one of (if not the most) well funded, resourced start up clubs in ALM history. Foley did his little speech yesterday showing off that large Stanley Cup ring. He's a guy that will expect & demand success pretty quickly. High expectations will be laid out. Hopefully he doesn't do a Gareth Morgan, and keeps away from the training pitch.
Edit - imagine if the Nix did win the league (or even make the Grand Final) this season. With their low budget, Academy focus. That would really nicely set up a rivalry with the new billionaire owned bling brash Auckland team.