Tegal
Just on your snap shot of the herald sports page ...
See the tab that says sport ... its big there was no similar size tab for football but there were big tabs for heaps of sports... I did see the little list but are you saying that is all Football ever gets ... on the small list ... it never has a big tab ...
The simple problem Midfielder is that NZ's media are rugby boof heads, always have been, always will be (TVNZ especially).
The only other country like it might be South Africa. Footie gets decent coverage in the US and Canada (escpecially surprising for Canada given they make the AWs look good).
What has surprsied me is the amount for rugby coverage I've seen in European nations where it does not even really exist as a sport.