I also think had he signed with his current club 15 months ago in the Danish 2nd division and had he gained promotion to the first tier with them, he would be kept in higher regards.
Just to clarify here - Helsingor were in the third tier last season, and have been promoted to second tier now. Helsingor may be in the First Division, but the top tier in Denmark is Superliga.
EDIT: What Coochie said.