http://edenpark.co.nz/how-do-i/conditions-entry/
Note in particular:
Patrons will be requested to leave the Stadium during an event if they: Are intoxicated, or appear to be becoming intoxicated. Are verbally or physically abusive. Behave in a disorderly or offensive manner, or a manner contrary to public order.
Surely that would mean that they shouldn't be selling beer at the venue, because any consumption of alcohol moves you closer towards being intoxicated?
Hope they are ready to turf out the entire Fever when we have a go at Jeronimo.