Probably have to disagree with you guys..I personally find that the Sky coverage aint great, and they are not actually giving us anything...we have to pay for the sports channels!! I believe that if they were showing grass growing as a sport it would get preference over the A-league
Theyre a business, they make money, and the best way to do that is to give the customer base what they want. What the customer base wants isnt Heart vs. Jets. If something else is on live that more people are going to want to watch then A-League will be delayed. Simple really. Everything that needs to be shown live is always shown live. AWs, EPL, A-League, World Cups. The only thing i think Sky could do better is offer ESPN2 - bemuses me as to why they dont.