By using words like ambition and meek you are saying it's bad and also ignoring the financial reality.
Melbourne is the biggest team in the comp and even then their reckless spending means their future is in doubt. If the Phoenix carried the sort of debt the victory are rumoured to be carrying then they'd go bust. I doubt there's private equity waiting in the wings to "save" the Phoenix like what the Melbourne owners were forced to do, they're going to lose control of the club.
Melbourne is the biggest team in the comp and even then their reckless spending means their future is in doubt. If the Phoenix carried the sort of debt the victory are rumoured to be carrying then they'd go bust. I doubt there's private equity waiting in the wings to "save" the Phoenix like what the Melbourne owners were forced to do, they're going to lose control of the club.
While I am not sure how bad the Victory financial trouble is, in contrast I think Morrison & Co have shown themselves to be good businesspeople and our club is on solid footing.
Yes it might be disappointing that the coaches have to recruit according to their budget and not according to the fans' ambitions, but I would rather have a club I can support for years to come as they scrape through to the finals, than a club that wins the GF only to go cap in hand to the market for investment when they can't pay the wages.
Victory sold a minority stake to a private equity firm with some pretty terrible terms, it's something like in 5 years the private equity firm will be paid back what they've put in with 10% compounding interest or they'll take 70% ownership of the club. People only make deals like that if their backs are against the wall.
Yet, with bankruptcy looming over them, they still went out and bought Nani, probably in the hope that they'd be fighting for the toilet seat rather than the wooden spoon, it's absolutely insane.
So yes, I'd rather have a club than try and outbid such recklessness, because the Victory can survive by finding an American Private Equity firm, the Phoenix probably can't.