Not sure why all the double posts but..
What will the stadium trust do? They are not selling anything as people are switching to alternatives, If they want to make money, Drop all car parking to $10 per event!! Drop the pricing of your food. Anyone who thinks $12 for a beer can is fair needs a reality check, $27 gets you a 12 pack. What can the club do? Other than the Sky advertising which is pretty good and their facebook presence which is pretty good. Review the pricing and blanket price the whole Stadium. $20 sit where you like, Kids under either $5 or $10