Is this the future for getting footy on tv in NZ?

Is this the future for getting footy on tv in NZ?

sweeeeeeeet

Awesome. Gutted that Triangle stopped broadcasting free in Wellington recently.

I turned over to Stratos on sky and jesus they could do with the football on there. I think the ratings for that channel would go up like 20000% from showing it . win for us win for Stratos 

Does this include NZFC or just O-League?

It says Oceania comps so I would think not.  Looks to be O-League and various Oceania international comps.

Keep a close eye on www.ziln.co.nz

It was alway a consideration for a very long time by the OFC about TV coverage for O-league.

However NZFC is another factor all together. It is surmised that the coverage of the two top NZFC teams performing with credit would make way for open doors for the likeihood that NZ sponsors would consider advertising products/service to a different audience. Whenever a NZFC team in the O-league would play, it builds up a core group of sponsors that would consider expanding their advertising to a slightly more affluent audience in NZ included along with the islands that would have a population volume but not necessary the cash volume. So the flow on effects from match coverage is the advertising coverage for sponsors and then if things pick up, a coverage of the NZFC may occur sometime in the near future if marketing business research can demonstrate the positive possibility.

Anyone up for a business Phd to assess the flow on effects of TV marketing coverage of a "minor" sport?

You miss an important point though.  I'm sure the people who know the potential financial impacts understand all of this better than us and I'm sure it's been studied but the reality is that a broadcaster has to be willing to do it at a price the owner of the rights can afford.

Unlike the A-League or other leagues no New Zealand media outlet is going to stump up dollars for the rights to show the NZFC, in fact somewhat disturbingly SKY demand that New Zealand Football pay them to show it... which considering they then go and hand other sports huge piles of cash to show their sport effectively means that NZ Football would have to spend money (which we know they have precious little of) that SKY would then hand to SANZAR.

Even before then though NZ Football have to make a decision on whether that money is better spent getting the game on Television for a VERY small minority of viewers (that would grow) or leave resources in some other area that is important to the development of the game and individuals.

If it comes down to either paying the NZRFU to put the NZFC on telly or running a national womens league then the priority really isn't TV coverage.

I think the only way to do it would be for NZF or the NZFC clubs to go to Sky along with a group of advertisers who were willing to advertise during NZFC programming.  Only then might you get a situatuin where there is a return for the governing body on television coverage.

You know what JD I actually think it simply has a "lack of support in high places" problem.

Or put the phoenix reserves in the NZFC to lift its profile,and maybe even get some TV coverage since cameras will be at the ground anyway. but hey... Tegal2009-09-23 10:21:09

ive never actually agreed with that though. To me,putting your product on free to air or more specifically maori tv,portrays it as an inferior product. People tend to either forget to watch it,or just not bother.

an inferior product....never!! the thronging crowds and news crews at every home game , the superb coverage and promotion , no sir, your right ....we should never go down that road !

Haha dont go all race card on me. i didnt say maori was inferior i said the perception is that by putting something on free to air as opposed to skytv,it is seen as inferior product to people.

I have heard that Waikato FC have a deal with local channel TV Central, who will be showing this year's games. Hope it's true. Not sure if that means Waikato games only or all NZFC, as in a highlights show or something, but not long to wait to find out.

same thing down here with canterbury and ctv... or at least it was!

I remember way back when telstra started their TV service as 'saturn' they had a local sports channel that showed local football games (capital prem etc). It was great,but didnt last long.

well telstra are open to people putting custom tv channels on thier service. Wild tv anyone?. it doesnt exist on the sky network, only telstra.

Strange that local stations don't share some resources on a national scale e.g. local NZFC games or independent news. So that it increases the quality and the selection of local stuff and that it benefits all the stations. Each station can show there own local teams week to week regards of the opposition and then they each can tailor-made their own highlight show. It's a win-win situation I thought.

Interesting possiblity this..Regional tv companies pooling their resources to film NZFC games then footage screened locally and nationally on the likes of Ziln or another Football channel. I would have thought a centrally based highlights package distributed to all regionals would have made more sense and would be better product to attract ad revenue from national sponsors perhaps.

22:00 Oceania Soccer found this on triangle tv, game on this saturday delayed at 10pm

Cheers.  I meant to look that up.

Hang on, so delayed coverage is opposite the Phoenix match ?

What numpty scheduled that ?

Ronaldoknow2009-10-17 13:05:11