OK, that makes sense, but for that we would need to show that thre is enough local support - and if we have low coverage locally we won't gain much across the Tasman. Our PR work needs to start at home.
Need to back ourselves. The purpose is to provide some facts so they don't trot out blatant inaccuracies; demonstrate the passionate Wellington support; and give them a good time at some tourist spots (I've know journos to do Queenstown, Kaikoura whale watching and Rotorua or Huka Falls in less than 48 hrs). Plus a day in Wellywood leading into the game v Adelaide would have been perfect - and we could have punted on there being a good metric in attendance.
Result? In addition to the experiencing first hand the positive media hype and other activities around the game, maybe even a yellowfever experience for the brave, and some knowledge enhancement, they would be less likely to trot out incorrect tosh next time they put fingertip to keypad.
I'd like to agree with you but have my doubts if wining and dining the journos will sway them, unless we make sure that during the touristy activities they are also constantly flooded with the facts as we know them, so they don't talk shark when they get back home. Otherwise we would need to assume that NQ Fury got shut down because they did not take the journos on a Great Barrier Reef cruise.
Personally i think Morrison is on the right track taking NZF and SKY to task for low public support for Phoenix. Anything to enable greater exposure for the team, from more coverage in the media to at least some coverage (HAL highlights?) on FTA networks, would help.
Of course Morrison needs to do what he needs to do here, as per your comment. My point is that we need to do that AND try to stop some of the factually incorrect drivel from too many journos in Oz, via a charm/facts campaign. Such jaunts are common practice amongst many NZ companies wishing to influence the influencers - as part of a wider business strategy.