Welnix should hook up some of those Syrian refugees moving to Wellington with free Nix tickets. They like their football and have big families. Get them involved early and you will create a whole generation of life long fans.
For many refugees the key to a successful assimilation (apart from feeling safe and being able to make a living) is to belong.
For a football-literate new arrival there are few better ways of belonging than by having a club they can support and identify with.
Assimilate them with 10,000 football fans in NZ & get them alienated by 4.5 million egg ball nutters!!!!
Hardly, you would probably find most NZ'ers would be happy they are simply assimilating regardless of the sport.