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Posted April 20, 2018 00:00 · last edited March 18, 2021 07:34

Maybe I've missed something amongst all these posts. I probably have.

But in Australia, why on earth would anyone/club/franchise/group of smart business people - see value in buying the Phoenix licence?

It has virtual zero brand value in Australia. 

The FFA have just given the green light to expansion, for 2 new teams - sure is not a given, with all governance issues going on!. 

However unless you gave yourself very little chance of being one of those new expansion teams, why buy the Nix licence and relocate a team, with all extra "baggage" that would entail. Much much better to start your own identity from scratch.

Sounds bunch of shark.

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Unknown editor edited March 18, 2021 07:34

Maybe I've missed something amongst all these posts. I probably have.

But in Australia, why on earth would anyone/club/franchise/group of smart business people - see value in buying the Phoenix licence?

It has virtual zero brand value in Australia. 

The FFA have just given the green light to expansion, for 2 new teams - sure is not a given, with all governance issues going on!. 

However unless you gave yourself very little chance of being one of those new expansion teams, why buy the Nix licence and relocate a team, with all extra "baggage" that would entail. Much much better to start your own identity from scratch.

Sounds bunch of shark.

Unknown editor edited April 20, 2018 00:18

Maybe I've missed something amongst all these posts. I probably have.

But in Australia, why on earth would anyone/club/franchise/group of smart business people - see value in buying the Phoenix licence?

It has virtual zero brand value in Australia. 

The FFA have just given the green light to expansion, for 2 new teams - sure not a given, with all governance issues going on!. 

However unless you gave yourself very little chance of being one of those new expansion teams, why buy the Nix licence and relocate a team, with all extra "baggage" that would entail. Much much better to start your own identity from scratch.

Sounds bunch of shark.

Unknown editor edited April 20, 2018 00:05

Maybe I've missed something amongst all these posts. I probably have.

But in Australia, why on earth would anyone/club/franchise/group of smart business people - see value in buying the Phoenix licence?

It has virtual zero brand value in Australia. 

The FFA have just given the green light to expansion, for 2 new teams - sure not a given, with all governance issues going on!. 

However unless you gave yourself very little chance of being one of those new expansion teams, why buy the Nix licence and relocate a team, with all extra "baggage" that would entail.

Sounds bunch of shark.