Fever Friday - 12.30pm Friday @ Midland Park

You may have read about this in the Fever Friday thread, but it's grown big enough to deserve it's own place now. 

Every Friday before a Phoenix home game this season, some of the Fever have been going out in the Wellington CBD to drum up some support for the Phoenix among the Wellington public. The idea behind it is to let people know that there is a matchat the Stadium over the weekend, and hopefully convince them to attend the match. Our numbers have been growing every week, but we want to make this as big as possible so are looking for more people to join us for the fun!

Our next Fever Friday will take place just before Christmas, for the game against Central Coast.

• Where: Midland Park
  
• When: 12.30pm Friday 21st December
  
• Wear: Anything yellow
  

For the past few Fever Fridays, we have walked to various places in the city, carrying the various massive flags that you will have seen in the Fever Zone on matchdays. Last week we walked around the waterfront, and we will probably be doing something very similar again this week.

There is a mailing list that you can subscribe to (if you haven't already), and by doing so you will receive an email a couple of days before each Fever Friday, containing details of the plan for that week. This weeks one will go out later today, so make sure you sign up at http://eepurl.com/pigen so you don't miss out on any information!

How do we tell the public about the game? Do we yell it out constantly, or just expect them to know it means theres a game this week?

People i know who have seen the flags thought it may have something to do with the nix, but werent 100% sure.

Also are we promoting the fever zone or just Phoenix games in general? Because it would make sense to try and get some club representation as well with either handouts of Nixie or something..? 

We have asked the Phoenix for a bunch of flyers about the match this week, as we realised that one of the main problems we were having was actually getting the message across. The idea this week is to be able to give the flyers to the majority of people we walk past, as that will be far more effective than them just looking at the flags, which has happened in previous weeks.

Nixie has joined us twice and Brockie once, flyers the next step.

Nick Tansley is a major dweeb.  Remember he was Polly and Grant from ZMFM's side kick.  Uncle Gareth or TAB Girls would be better to look after Nixie.

He's good with the kids though, I'm not sure that the TAB girls would be the same.

 Respect to you Patrick, you are doing a great job

Love your work Patrick, well done.

I thought pav was in the suit? 

Heres the guys site:

http://www.nicktansley.co.nz/ 

That would be why we don't know anything about why he left, because they want to keep Nixie's identity secret! Woah.

And you thought it was me!

Fire up! 

Quick reminder that this is happening TODAY at 12.30pm. It's a cracker of a day out there, so see you all at Midland Park!

Pat you're doing a mint job of organising this...it keeps growing by a few people each week.

If we're going to get a decent crowd on Sunday we need everyone to chip in! So get down, grab a flag, have a laff for half an hour, and do a good deed!

Just realised that I used a double negative in today's reminder email. Whoops.

Big thanks to everyone who showed up! We had a few more people than last week, and gave out around 500 flyers to the Wellington public. 

nice effort lads (and lasses). Id get down there if i wasnt in the other end of town.

Well done.  I got there a bit late but didn't see anyone :(

But don't worry I don't need a flyer and I'll be there on Sunday

It's looking like the best way to do this is to choose a bunch of intersections close to each other, and put two people on the corners. One person to hold a flag, and another to hand out flyers to people walking by. If anyone has suggestions of where good places to do this would be, flick them in an email to fridays@yellowfever.co.nz .

It's interesting that fans are doing a better job at marketing games than the club. Good work! 

Sounds like we might see a change in the marketing area come January,

Personnel or approach?

It was only post-Christmas last year that the marketing visibly improved.

Sack Clemmengers

Which is strange, because I'd have thought that the closer the season is to coming to a close, the less you actually need to market the games. 

My impression last year was that it took Welnix half a season to figure out that simply buying a football club and expecting people to turn up out of gratitude wasn't going to work.

God knows what the excuse is for the limp marketing effort so far this season.

never heard about it..was close by as well.

We are thinking of going hard this week, by doing promo work in the morning (before work), and at lunchtime. Watch your inboxes and this thread tomorrow for more details.

This weeks email just went out, you can read it at http://bit.ly/XL0Yfq 

Key Information:

• Morning: 7.30am at The Pub, to go up to Everton Tce (just like the first ever Fever Friday)
  
• Lunchtime: 12.30pm at Midland Park, to station ourselves right along Lambton Quay and hand out flyers.

See you all there!

Quick bump on this. See you all tomorrow morning!

Morning may be tricky. Everton bridge has a barbed wire platform wi lit speed sign that we won't be able to scarf.