The total national audience for the match was up 51 per cent on last years’ decider that saw Western United defeat a now repeat offending and choking Melbourne City.
The viewing audience was up 62 per cent in the 25-54 age demographic, 58 per cent in the over 50s and the total match audience was the largest since 2019. The match rated No.2 in its time slot on Network 10, based on total viewers and the key demographics.
https://ministryofsport.com/opportunities-await-australias-a-league-men-in-crowded-sports-market/Viewership numbers have shown growth, with a 31% increase in aggregated minutes for the A-League Men’s and a 63% increase for the women’s league compared to the previous year. And yes agree with somewhat about Western United. Though they seem to be getting alot of help from their local Council re the new stadium etc. Western Melbourne is a huge growth corridor as Melbs popn (forecast to hit 8M by 2050) increases fast. It's at least 10 years since I visited the Western burbs there, but it always seemed like a souless boring housing estate wasteland.
So I imagine Council and State Govt are very keen to have a successful sporting team based out there, to make the place a bit more interesting. I've seen plans out there for a big University, plus huge 'Silicon Valley' type project. Will probably be 1M+ popn out that ways soon enough.
