Wellington Phoenix Men

Black out the Heart

839 replies · 23,895 views
about 14 years ago · edited over 13 years ago
Green is NQF's colours!!  No way am I wearing their colours on our manor.
 
 

"Phoenix till they lose"

Posting 97% bollox, 8% lies and 3.658% genuine opinion. 

Genuine opinion: FTFFA

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about 14 years ago · edited over 13 years ago
I am sure you meant this one Ahmad...

Possibly my favourite piece of internet content ever...
bwtcf2012-01-16 17:23:52

Incredible stamina. No shame. Yellow Fever.


Phoenix fans. We have to win them over one fan at a time.

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about 14 years ago · edited over 13 years ago
Just realised im in Welly for this game ! ohhh yeah
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about 14 years ago · edited over 13 years ago
ahmad wrote:
Jeff Vader wrote:
What, Phoenix can't think of their own ideas and borrow one from rugby? If thats the definition of success....

Not sure what makes this a rugby-themed promotion.

As bopman quite rightly points out, Black is a NZ colour, not own trademarked by the NZRFU.

And how is a blackout a rugby idea anyway? They don't have own the idea of encouraging the wearing a team colour to a match?

Westpac has had blackouts. It's had a whiteout. And here's to many more Yell-outs in the future.


It's not a "rugby idea", but it has connotations with other codes because Warriors, Kiwis and All Blacks games have all been marketed as 'blackouts' in the past

Not a rugby idea, just a spectacularly unoriginal one

Apparently I'm apathetic, but I couldn't care less.

"Being a Partick Thistle fan sets you apart. It means youre a free thinker. It also means your team has no money." Tim Luckhurst, The Independent, 4th December 2003

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about 14 years ago · edited over 13 years ago
99.99% of marketing ideas are unoriginal.

Allegedly

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about 14 years ago · edited over 13 years ago
Tegal wrote:
99.99% of marketing ideas are unoriginal.


This is very true, however a fair percentage of them at least pretend to have some point of difference

Apparently I'm apathetic, but I couldn't care less.

"Being a Partick Thistle fan sets you apart. It means youre a free thinker. It also means your team has no money." Tim Luckhurst, The Independent, 4th December 2003

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about 14 years ago · edited over 13 years ago


I'm going to Abstain for the Phoenix!

"Ive just re-visited this and once again realised that C-Diddy is a genius - a drunk, Newcastle bred disgrace - but a genius." - Hard News, 11:39am 4th June 2009

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about 14 years ago · edited over 13 years ago
At least the posters look cool.
I like tautologies because I like them.
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about 14 years ago · edited over 13 years ago
i might just wear a black wife beater over my lovely new stripey

I LOVE LAMP

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about 14 years ago · edited over 13 years ago
C-Diddy wrote:


I'm going to Abstain for the Phoenix!

you can abstain i'll f**k for you

I LOVE LAMP

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about 14 years ago · edited over 13 years ago
hhmmm, might wear season one shirt but probably not


perhaps the surprise is a pirate running amok through aisle 13

we can show our support for promo-child's efforts by chanting "parrot, parrot" whenever a seagull enters the Ring o' fire airspace
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about 14 years ago · edited over 13 years ago
I say ditch the "Ring of fire" at the start of the match, and play this. Sounds similar, would be interesting to see how long it took people to notice the difference.

Words are pretty easy too.

Yellow Whever Whanganui

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about 14 years ago · edited over 13 years ago
C-Diddy wrote:


I'm going to Abstain for the Phoenix!





Needs Nelsen + photoshopping skills.

"Phoenix till they lose"

Posting 97% bollox, 8% lies and 3.658% genuine opinion. 

Genuine opinion: FTFFA

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about 14 years ago · edited over 13 years ago
ahmad wrote:
BREAKING NEWS: Due to unprecedented Yellow Fever fan backlash, the Wellington Phoenix have cancelled the proposed "Black Out The Heart" and have gone for a "The Greenacre-ing of Westpac" instead - wear green to the game to win one of many green Sony products and merchandise.

http://www.footballaustralia.com.au/wellingtonphoenix/news-display/Greenacre-ing-of-Westpac/44342


many many thanks for that Ahmed...son still hasnt stopped laughing

" If you only have a hammer you tend to see every problem as a nail" - maslow

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about 14 years ago · edited over 13 years ago
Good morning all
 
In the interests of bringing some clarity to this idea, here is a bit of an explanation as the club's thinking around the theme for the 29th.
 
As many of you have quite rightly pointed out the 'Black Out' theme is about getting those people at the margins - the kids/families/teenagers - to come to the game on Jan 29. These are the ones who turn a 8000 crowd into a 10,000+ crowd. These people respond to an 'event' or a 'theme' to get them out of their apathy - and the concept needs to be simple, easy to pick up on and fun
 
The theme itself comes from a charity intiative around the game that we are running with one of our main charity partners - Cure Kids. So we are working with them and a couple of key supppliers including adidas to come up with something a bit different which will hopefully raise a lot of money for Cure Kids. The whole thing should come together on the day which will tie it all together! At least that's the plan ....!
 
Going forward, intiatives like this and the Capital Football/local football club revenue share are ways we want to rebuild the club. We're not about telling people to come to the games, we're about being part of the community and becoming so much so that people come to games because it's part of living and being a Wellingtonian.
 
Apologies if the execution is not to your taste. But it lends itself well to the charity fundraising for Cure Kids that we will be doing at the game. We work closely with Cure Kids on a number of intiative each year and they are an amazing and inspiring charity doing incredible things. If it means we can raise an extra couple of thousand dollars and make some kids and their families lives better - some of who are facing incredible challenges - then it's been worthwhile.
 
I hope this goes some way to explaining our approach to the Jan 29 game. Ultimately it's all about getting more people to the game and helping out a very worthwhile charity that helps improve and saves the lives of kids all over New Zealand.
 
As always, many thanks for the outstanding support that Yellow Fever brings to the club! See you on the 29th and Come on the Nix!
 
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about 14 years ago · edited over 13 years ago

Supporting a charity is all well and good, but choosing it over the backbone of your club (which I basically read that as saying) is rather foolish in my eyes. By telling people to wear black, I�m not sure if Yellow Fever should feel insulted, or just put it down to amateur marketing. Rant over.

Founder

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about 14 years ago · edited over 13 years ago
agreed, getting the finge supporters to attend an event is important to boost numbers sure, but you have the loyal fans to think of as well - we are after all the life blood of the club.

Queenslander 3x a year.

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about 14 years ago · edited over 13 years ago
WgtnPhoenixFC wrote:
 
The theme itself comes from a charity intiative around the game that we are running with one of our main charity partners - Cure Kids. So we are working with them and a couple of key supppliers including adidas to come up with something a bit different which will hopefully raise a lot of money for Cure Kids. The whole thing should come together on the day which will tie it all together! At least that's the plan ....!
 
Thanks for the clarification.
 
Seeing as it's for charridy (one that Paul and Elle support I think?) does make a bit of difference to my perception that the black out is ill-conceived, somewhat tasteless, and totally ignores the club/wellington colours. 
 
Hope it goes well and if there are collection buckets I might even put in a few shekels.
 
 
However - I really do hope it is a one-off and the idea of encouraging people to wear anything but Phoenix colours is put where it belongs. In a tard's glory hole. 
 
 
 
PS. As it's for charridy can we still burn an effigy of Harold Bishop?
 
 
 
Junior822012-01-17 12:26:37

"Phoenix till they lose"

Posting 97% bollox, 8% lies and 3.658% genuine opinion. 

Genuine opinion: FTFFA

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about 14 years ago · edited over 13 years ago
Good promo for Black Heart rum...

A small town in Europe........looking to bounce straight back up....well that aint going to happen

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about 14 years ago · edited over 13 years ago
Boro4eva wrote:
Good promo for Black Heart rum...

Free rum in the Zone for every Nix goal scored??

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about 14 years ago · edited over 13 years ago
ahmad wrote:
Boro4eva wrote:
Good promo for Black Heart rum...

Free rum in the Zone 
 
Fixed
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about 14 years ago · edited over 13 years ago
Feverish wrote:
<P style="MARGIN: 0cm 0cm 0pt" =Msonormal><SPAN style="COLOR: black; FONT-SIZE: 10pt; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; mso-themecolor: text1"><FONT face=Calibri>Supporting a charity is all well and good, but choosing it over the backbone of your club (which I basically read that as saying) is rather foolish in my eyes. By telling people to wear black, I�m not sure if Yellow Fever should feel insulted, or just put it down to amateur marketing. Rant over.<?:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" /><o:p></o:p></SPAN>


Why feel insulted? Don't wear black if you don't want to. Tge club don't have to run every little marketing promotion by you.

Allegedly

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about 14 years ago · edited over 13 years ago
Tegal wrote:
Feverish wrote:
<P style="MARGIN: 0cm 0cm 0pt" =Msonormal><SPAN style="COLOR: black; FONT-SIZE: 10pt; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; mso-themecolor: text1"><FONT face=Calibri>Supporting a charity is all well and good, but choosing it over the backbone of your club (which I basically read that as saying) is rather foolish in my eyes. By telling people to wear black, I�m not sure if Yellow Fever should feel insulted, or just put it down to amateur marketing. Rant over.<?:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" /><o:p></o:p></SPAN>



Why feel insulted? Don't wear black if you don't want to. Tge club don't have to run every little marketing promotion by you.
um where did I say they do?

Founder

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about 14 years ago · edited over 13 years ago
sthn.jeff wrote:
ahmad wrote:
Boro4eva wrote:
Good promo for Black Heart rum...

Free rum in the Zone 
 
Fixed
Next there'll be frigging in the rigging.

"Phoenix till they lose"

Posting 97% bollox, 8% lies and 3.658% genuine opinion. 

Genuine opinion: FTFFA

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about 14 years ago · edited over 13 years ago
feverish and some others are being way too high and mighty on this

really dont think its a big deal
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about 14 years ago · edited over 13 years ago
Junior82 wrote:
sthn.jeff wrote:
ahmad wrote:
Boro4eva wrote:
Good promo for Black Heart rum...

Free rum in the Zone 
 
Fixed
Next there'll be frigging in the rigging.
 
Well there is f**k all else to do!
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about 14 years ago · edited over 13 years ago
paulm wrote:
feverish and some others are being way too high and mighty on this

really dont think its a big deal
I assume I am one of the "some others".  I do think it is a big(gish) deal.  There was no lol implied or any jokey emoticon when I posted originally about wearing club & wgtn colours.
 
Everyone is free to wear what they wish (even seen some Woolwich shirts at games), but for the club to come out and encourage a black-out does grate.
 
Just so there is no doubt about my high and mightyness, here is an angry emoticon:
 
 

"Phoenix till they lose"

Posting 97% bollox, 8% lies and 3.658% genuine opinion. 

Genuine opinion: FTFFA

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about 14 years ago · edited over 13 years ago
Feverish wrote:
Tegal wrote:
Feverish wrote:
<P style="MARGIN: 0cm 0cm 0pt" =Msonormal><SPAN style="COLOR: black; FONT-SIZE: 10pt; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; mso-themecolor: text1"><FONT face=Calibri>Supporting a charity is all well and good, but choosing it over the backbone of your club (which I basically read that as saying) is rather foolish in my eyes. By telling people to wear black, I�m not sure if Yellow Fever should feel insulted, or just put it down to amateur marketing. Rant over.<?:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" /><o:p></o:p></SPAN>



Why feel insulted? Don't wear black if you don't want to. Tge club don't have to run every little marketing promotion by you.
um where did I say they do?
 
Ok, what is your problem with it then? You say theyre choosing a charity over the backbone of the club, this implies you take some sort of offence to the promotion (that isnt even aimed at yellow fever).
 
Why should the Yellow Fever feel insulted by this? I certainly don't. Saying things like that is just making a big deal about nothing.
 
I'd have thought the Yellow Fever would make a point to be behind what is a long overdue marketing campaign to get some people attending games, no matter what your personal (and stupid) offence may be to it. Instead, as paulm said, you (and we as a result) are being high and mighty about it, all over what is essentially nothing.
Tegal2012-01-17 13:37:27

Allegedly

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about 14 years ago · edited over 13 years ago
Thanks Tegal.  I didn't think that taking offence to being encouraged to wear black was stupid, or that it was essentially nothing.
 
 
 

"Phoenix till they lose"

Posting 97% bollox, 8% lies and 3.658% genuine opinion. 

Genuine opinion: FTFFA

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about 14 years ago · edited over 13 years ago
You're welcome.
 
Tell me why it isn't then? Because I really don't understand. Especially not to the point that it is being made such a big deal of.

Allegedly

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about 14 years ago · edited over 13 years ago
My opinion on this may not be valued being as it is that I'm not a Wellingtonian, but I am a proud Otago resident and do know how it feels to intensely disagree with a proposed changing of team colours by the management of a team I support.

I was incensed last year by the Highlander's proposed change to a green jersey (to be their predominant playing strip), as was much of the region.

But compared to that, I fail to see what the big deal is? Again I don't mean to lecture Wellingtonians about their team colours and tradition but it's obvious that the Phoenix aren't looking to "reboot" the team colours, and black IS actually one of the region's/team's colours isn't it?

Phoenix are black and yellow/yellow and black aren't they? Or am I missing something?

Yes, we are YELLOW fever, but surely part of that was born from word play? Season 1 strip was predominantly black after all and it's great that the Fever uses Yellow predominantly (let's not change that) but for a one-off event to encourage fans to dress up in one of the team's two main colours doesn't seem that big a deal.

There wasn't this much fuss over the push for a YELL(OW)-OUT of Westpac in 2010, which encouraged fans to dress up in one of the team's two main colours.ahmad2012-01-17 13:46:07

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about 14 years ago · edited over 13 years ago
Was drinking with a mate last night who isn't sports guy, though he has been to a couple of Phoenix matches. He asked me if I'm going to the Melbourne "Black Out" game. So it does seem that the knowledge of the game is getting around people, and maybe the Black Out part is just making it stick in people's minds a bit more. Well, hopefully it does work in regards to getting a decent crowd.
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about 14 years ago · edited over 13 years ago
Tegal wrote:


Feverish wrote:
Tegal wrote:
Feverish wrote:
<P style="MARGIN: 0cm 0cm 0pt" =Msonormal><SPAN style="COLOR: black; FONT-SIZE: 10pt; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; mso-themecolor: text1"><FONT face=Calibri>Supporting a charity is all well and good, but choosing it over the backbone of your club (which I basically read that as saying) is rather foolish in my eyes. By telling people to wear black, I�m not sure if Yellow Fever should feel insulted, or just put it down to amateur marketing. Rant over.<?:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" /><o:p></o:p></SPAN>

Why feel insulted? Don't wear black if you don't want to. Tge club don't have to run every little marketing promotion by you.

um where did I say they do?

�
Ok, what is your problem with it then? You say theyre choosing a charity over the backbone of the club, this implies you take some sort of offence to the promotion (that isnt even aimed at yellow fever).
�
Why should the Yellow Fever feel insulted by this? I certainly don't. Saying things like that is just making a big deal about nothing.
�
I'd have thought the Yellow Fever would make a point to be behind what is a long overdue marketing�campaign to get some people attending games, no matter what your personal (and stupid) offence may be to it. Instead, as paulm said, you (and we as a result) are being high and mighty about it, all over what is essentially nothing.


To avoid you writing on my behalf again I will merely state you seem to be in the minority here.

Founder

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about 14 years ago · edited over 13 years ago
Colvinator wrote:
Was drinking with a mate last night who isn't sports guy, though he has been to a couple of Phoenix matches. He asked me if I'm going to the Melbourne "Black Out" game. So it does seem that the knowledge of the game is getting around people, and maybe the Black Out part is just making it stick in people's minds a bit more. Well, hopefully it does work in regards to getting a decent crowd.

As per the Wellington Phoenix post this morning, having "themes" for games is a well known way to boost crowd attendances and is seen in many sports. It's also seen from time to time here on YF (can't recall details as I don't pay much attention as it has less relevance to me not living in Wellington and being able to bring people along).

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about 14 years ago · edited over 13 years ago
Tegal wrote:
You're welcome.
 
Tell me why it isn't then? Because I really don't understand. Especially not to the point that it is being made such a big deal of.
[/QUOTE]
 
Hard News wrote:
Honestly, I think it's a spectacularly underthought idea.

We play in Yellow with some black, not black. Are people going to change what has been lucky because someone decrees we should wear black?  You've got a fan base with enough Yellow to cover the surface of Wellington so you tell them to wear a different colour?  Bizarre.

It's not like Black is even the colour of the national football side.
[/QUOTE]
 
Jeff Vader wrote:
Why would we do this when we are known for our yellow? We are not All Black supporters and why make it about blackening out the heart? Why make it about them? I would make it all about emphasising our yellow. Its our stadium our home fortress, no one elses.
 
[QUOTE=ballane]Why the FK would you want your fans to dress all in black.I for one take great pride in turning up in my stripey and to suggest to swap it for black is an epic fail by the Phoenix.As suggested above why black,yellow would have been a far better idea.

Can see it already sh*tloads of all black jerseys.FKN great idea.

[QUOTE=Junior82]WELLINGTON Phoenix FC. Wellington colours are yellow and black.

I enjoy and take pride in wearing phoenix colours.

If the club wants to go for gimmicks like this then good luck to it. I'll wear stripey.

Our maybe a 5under1and shirt.

Got bored looking for more.
 

"Phoenix till they lose"

Posting 97% bollox, 8% lies and 3.658% genuine opinion. 

Genuine opinion: FTFFA

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about 14 years ago · edited over 13 years ago
I'm not offended by it. I just think it's silly to be telling fans NOT to wear the merchandise they have been buying from the club. (Unless its a plan to get people to buy a black polo top.) There are only 12 home games to wear this stuff to. I do understand what is being said about making it an event and I am glad they are making an effort to run some marketing and address the shrinking crowd size. If it brings people in, even if it does so by creating a minor controversy and getting a story in the paper, great.
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about 14 years ago · edited over 13 years ago
Feverish wrote:
Tegal wrote:


Feverish wrote:
Tegal wrote:
Feverish wrote:
<P style="MARGIN: 0cm 0cm 0pt" =Msonormal><SPAN style="COLOR: black; FONT-SIZE: 10pt; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; mso-themecolor: text1"><FONT face=Calibri>Supporting a charity is all well and good, but choosing it over the backbone of your club (which I basically read that as saying) is rather foolish in my eyes. By telling people to wear black, I�m not sure if Yellow Fever should feel insulted, or just put it down to amateur marketing. Rant over.<?:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" /><o:p></o:p></SPAN>

[/QUOTE] Why feel insulted? Don't wear black if you don't want to. Tge club don't have to run every little marketing promotion by you. [/QUOTE]
um where did I say they do?

 
Ok, what is your problem with it then? You say theyre choosing a charity over the backbone of the club, this implies you take some sort of offence to the promotion (that isnt even aimed at yellow fever).
 
Why should the Yellow Fever feel insulted by this? I certainly don't. Saying things like that is just making a big deal about nothing.
 
I'd have thought the Yellow Fever would make a point to be behind what is a long overdue marketing campaign to get some people attending games, no matter what your personal (and stupid) offence may be to it. Instead, as paulm said, you (and we as a result) are being high and mighty about it, all over what is essentially nothing.


To avoid you writing on my behalf again I will merely state you seem to be in the minority here.
 
Im not writing on your behalf. You said
[QUOTE] Supporting a charity is all well and good, but choosing it over the backbone of your club (which I basically read that as saying) is rather foolish in my eyes
and
[QUOTE] I�m not sure if Yellow Fever should feel insulted, or just put it down to amateur marketing
 
But sure, don't get behind it just because of something so trivial. Looking at the thread, I certainly don't think im in the minority,nor do I care if I am.
Tegal2012-01-17 13:55:45

Allegedly

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about 14 years ago · edited over 13 years ago
ahmad wrote:


I was incensed last year by the Highlander's proposed change to a green jersey (to be their predominant playing strip), as was much of the region.


Would you have been incensed had they encouraged fans to wear green on one single occasion, in order to attract fringe fans, and support a charity at the same time?

Don't get me wrong I know that's not what you're arguing and I don't mean to take your post out of context, but the whole stoush with the highlanders jersey seems completely different. There they wanted to actually change the strip to something completely different, for no reason whatsoever.

I was originally annoyed by the blackout promo but I've come around to the idea. Some feverites have complained about the lack of marketing time and time again, and yet as soon as the club try a new initiative it gets slammed.

From a yellow fever perspective I agree that this isn't going to impress people, but given that we are the only group that is going to show up week in week out, why would they focus on getting us to do something we're already going to do?


I think the idea is harmless at worse, and given that its tied in with a charity fundraiser, I'm all for it. Thanks also to WgtnPhoenixFC for clarifying a few things, whoever makes those posts seems to be well on the way to getting back 'in touch' with the core group of fans the way Tony P used to. Kudos I say.


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